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Why do I need a personal brand?

by Alex Crimmins

How do you describe yourself? If you are applying for jobs or board roles, how do you want people to view you? What is your brand mantra?

If you have ambitions to be a serving board member or a non-executive director you should ask yourself these questions. You can’t sell yourself if you can’t say what you stand for, and what your goals are.

This guide will enable you to discover your own personal brand and make it relevant in the boardroom setting.

This content is available to Premium members only.

Tags
Brand Matra
Personal Brand
Reputation
Talent

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