Leadership is an important driver of corporate reputation. Organisations who are perceived as well-organised, managed effectively, with appealing leaders, and a strong vision for the future have stronger corporate reputations.
Some of the world’s most reputable companies have visible and respected leaders, while others have been brought to their knees by leaders who mismanaged communications during a crisis. Reputation Management is key at this time.
The appeal of your senior leadership team and their ability to communicate, not just about financial performance, but to provide a clear and compelling corporate vision is becoming increasingly important.
Niamh will explore the leadership qualities most valued by stakeholders, how to create the most positive impact on your organisation’s reputation and how to avoid reputational risk.
This webinar was delivered by Niamh Boyle, Managing Director of the Reputations Agency.
Niamh is Founder and MD of The Reputations Agency, a strategic reputation and communications consultancy, and part WPP’s Global Wunderman Thompson Network. She is the foremost expert and pioneer of reputation management in Ireland and her firm represents many leading Irish and MNC organisations. Niamh is on the Board of Dublin Chamber of Commerce, is a Past President of Chambers Ireland, and is Chair of the Board of the Friends of St Luke’s Cancer Care. Niamh holds a BA and Master of Business Studies from University College Dublin and a HDip Ed from Trinity College Dublin.